Social media connects us across space and time, allowing us to find like-minded communities and participate creatively in public life as never before. We may often use social media without thinking much about the possible consequences. But there is a shadow side associated with social media use, which takes the form of hate speech, increased surveillance, lack of anonymity and questionable use of our data. What do we need to know to use social media spaces effectively, in a way that is safe and productive for all?
This course will guide you into a deeper exploration of online identity, social media communities and their users. You will examine the ways that social media is being used by public institutions such as government to build participation and conversation with audiences. You will encounter the most common ethical debates in social media.
You will also have the opportunity to build your practical skills by developing your professional social media profile, defining your audience, building your social media influence and understanding how to interpret data analytics to "listen" and communicate well.
Status: Content Creation
Content Creation
Status: Data Ethics
Data Ethics
Course·13 hours
Featured reviews
5.0
·Reviewed Oct 26, 2022
it was awesome as i have an expanded knowledge in journalism ranging from face to face communication to social media communication.
4.0
·Reviewed Jun 1, 2020
Very Good Course. I liked the content. The only difficulty I faced was the Forum was less active.
4.0
·Reviewed May 9, 2020
It was good, but could be more practical rather than just lectures and theories.
5.0
·Reviewed Jul 25, 2020
Very interesting. I will recommend it to both future social media managers as well to academic researchers.
5.0
·Reviewed Oct 23, 2018
Very interesting topic and explanations on how to tackle it in the new era
5.0
·Reviewed Sep 19, 2016
All users are good at using social Media but they don't really understand the SM Ethics. Thanks to this course to give us the world view on SM Ethics. Love the course
5.0
·Reviewed May 4, 2017
This course have increased my knowledge about Social Media and how to plan Social media strategy. Provided materials was good too. Thanks.
4.0
·Reviewed Sep 27, 2020
This was a very unique yet interesting course. I learnt a lot about things which seemed really trivial before!
All reviews
Showing: 20 of 28
All Learners
All Stars
Most Helpful
M
Muhammad
5.0
·Reviewed May 4, 2017
This course have increased my knowledge about Social Media and how to plan Social media strategy. Provided materials was good too. Thanks.
A
Ally
1.0
·Reviewed Dec 28, 2016
Having to pay before you take the course is really disappointing. Not many students to interact with because of this. Course was very basic also. Not worth the money. Coursera offers many quality courses which are much better than this one.
S
SARAH
5.0
·Reviewed Oct 27, 2022
it was awesome as i have an expanded knowledge in journalism ranging from face to face communication to social media communication.
J
Jaime
5.0
·Reviewed Oct 24, 2018
Very interesting topic and explanations on how to tackle it in the new era
V
Vivek
4.0
·Reviewed Jun 2, 2020
Very Good Course. I liked the content. The only difficulty I faced was the Forum was less active.
F
Fahad
4.0
·Reviewed May 10, 2020
It was good, but could be more practical rather than just lectures and theories.
S
Scott
1.0
·Reviewed Jun 11, 2019
Content is largely out of date, finicky wording on questions, no fellow students to "grade" (yet, it forms part of the assessment).
Great idea though, had high hopes!
E
Eva
5.0
·Reviewed Dec 17, 2016
This course gives a great overview of the aspects concerning ethics you have to keep in mind while working with social media. This course has helped me to get a better grip on issues like privacy and accessibility. It says that reading the articles will take you 10 minutes, it took me an hour. I loved the variety of tutorials, interviews, assignments, readings etc. I would have preferred that my final assignment was reviewed by the professor himself.
F
Fauza
5.0
·Reviewed Sep 5, 2021
This course enlighten me about the social media ethics that I did not thought of it before. The explanation of every modules is well-defined and comprehensive as well. Through this lesson, I absorbed various learning not only about ethics, but about social media networks, analytics, campaigns, and the intention of social media itself. Sending my biggest gratitude to Dr. Jonathon Hutchinson for decking up this module excellently.
D
Dorothée
5.0
·Reviewed Mar 24, 2021
The course gave me a good overview, and let me reflect once more on many things: what's so social about social media, data analytics, social media users (communities and networks), participatory culture and media organizations, and the ethics of social media and people with disabilities. If you are completely new to this, this is ideal. Even if you have been active in social media for years, it is going to be interesting.
K
Kristen
5.0
·Reviewed Sep 12, 2023
Highly recommend this course if you are considering online research or just want to brush up on ethical considerations in social media. I appreciated the videos, especially the interviews with prestigious people working in the field, and the reading material. Overall, wonderful class. Thank you!
P
Premila
5.0
·Reviewed Oct 23, 2020
This course broaden my knowledge about social media ethics and how to run a social media campaign ethically. Very clear content, delivery and the assignments are very useful for actual implementation of a campaign. Thank you very much for instructor - university and coursera.
M
Matheus
5.0
·Reviewed Jun 7, 2022
Curso excelente para aprimorar os conhecimentos teóricos sobre redes sociais, entendendo desde cases famosos da internet a formas de utilizar e ter melhor proveito das ferramentas disponibilizadas, seja para uso pessoal, profissional ou em campanhas.
B
BILU
5.0
·Reviewed Sep 20, 2016
All users are good at using social Media but they don't really understand the SM Ethics. Thanks to this course to give us the world view on SM Ethics. Love the course
D
Deleted
5.0
·Reviewed Nov 29, 2020
It is a very good introductory course. Broadens your view on social media and points out main concepts. Easy to listen and very good reading material!
J
Jorge
5.0
·Reviewed Jul 26, 2020
Very interesting. I will recommend it to both future social media managers as well to academic researchers.