Are you ready to make strategic business decisions that drive long-term profitability and sustainability? In this capstone course, you'll tackle a real-world business challenge faced by GAS GAS, an off-road motorcycle manufacturer. Leverage business analytics tools and frameworks you've acquired throughout the specialization to analyze the dilemma and propose a data-driven solution. You'll learn a six-step analysis methodology to dissect business problems, integrating considerations from accounting, finance, marketing, and organizational behavior. Develop critical decision-making skills applicable to business strategy and data analytics roles, and gain a comprehensive understanding of how your actions can positively impact a firm's future.
Status: Organizational Effectiveness
Organizational Effectiveness
Status: Branding
Branding
Course·7 hours
Featured reviews
5.0
·Reviewed Jun 16, 2020
A challenging yet meaningful case. I was able to apply what I have learned from the first four courses.
4.0
·Reviewed Nov 16, 2020
This programme was very helpful in understanding how to analysis the problems and find the solution to it.
5.0
·Reviewed Nov 1, 2020
worth to do this program. help to clear some of the basics and also helpful to know many more.
5.0
·Reviewed Sep 18, 2020
I learned lot of think in this course . thank so much IESE business school giving me a opportunity
5.0
·Reviewed Jul 23, 2020
Nice case studies and though process develops with these courses
4.0
·Reviewed Aug 15, 2020
A lot of questions are put into this which becomes confusing at times and more focus could be given in explaining the things
4.0
·Reviewed Jul 27, 2020
The course provided me with deep insights and gave a broad picture to analyse the problem
5.0
·Reviewed Sep 4, 2020
excellent examples and methods and a very good case to see how to analyze business problems!
4.0
·Reviewed Jun 21, 2026
Why does it take time to grade a peer-graded assignment even after submitting it on time?
5.0
·Reviewed Aug 21, 2020
Iam very like the course.this course is very intresting
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E
Elisa
5.0
·Reviewed Oct 17, 2016
This course was really great, and I don't say that lightly. The instructor was knowledgeable and thorough, the problems were clearly defined and discussed, added insight to key areas of focus were provided by instructors from past courses allowing for recap, and the problem was thoroughly interesting.
S
Salvator
5.0
·Reviewed Oct 10, 2020
Excellent course, for anyone trying to understand the foundations of problems identification and problem solving in a methodological way, especially in business. But the homework is really time consuming especially the financial analysis part. I greatly enjoyed the learning all the same. Thanks to the entire faculty that put the whole specialization together, especially to Prof. Anton for his Operations Finance course that will probably stick with me for life.
N
Neha
5.0
·Reviewed Nov 2, 2020
worth to do this program. help to clear some of the basics and also helpful to know many more.
M
mubarak
5.0
·Reviewed Sep 5, 2020
excellent examples and methods and a very good case to see how to analyze business problems!
S
Sreya
5.0
·Reviewed Oct 21, 2020
it was very useful
S
Simran
4.0
·Reviewed Jul 28, 2020
The course provided me with deep insights and gave a broad picture to analyse the problem
C
César
5.0
·Reviewed Apr 1, 2021
I learned a lot about how to analyze business problems, being consistent and precise with my points to analyze in the different fields, very grateful for the opportunity to take this course.
I
IRVIN
5.0
·Reviewed Sep 16, 2020
Muy buen curso te ayuda a reforzar conocimientos de mercadotecnia como lo son las Estrategias de venta el valor de las 4 p de la mercadotecnia entre otros. 100% recomendado.
S
stephen
5.0
·Reviewed Jun 17, 2020
A challenging yet meaningful case. I was able to apply what I have learned from the first four courses.
J
Joyram
5.0
·Reviewed Sep 19, 2020
I learned lot of think in this course . thank so much IESE business school giving me a opportunity
M
Marta
5.0
·Reviewed Jan 14, 2019
You really get to use the tools you have learned. Very insightful
S
Satish
5.0
·Reviewed Jul 24, 2020
Nice case studies and though process develops with these courses
S
Sanika
5.0
·Reviewed Aug 22, 2020
Iam very like the course.this course is very intresting
A
Albert
5.0
·Reviewed Jun 24, 2020
Very good case to see how to analyze business problems!